Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Instead of spending money on expensive greeting cards this Valentine's Day, why not send a fun and heartfelt e-card for free?

#102. Jasper Hill Farm - Greensboro With branding that evokes old-world cheesemaking, Jasper Hill’s labels feel artisanal and rooted in place. From creamy blues to rich ochres, their packaging looks ...

The award honors the branding work developed in collaboration with the hotel to bring The Boiler Room’s unique story, historic setting to life.

An undated video showing Airbnb CEO Brian Chesky explaining the company’s logo redesign has gained attention on social media, ...

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

It's a design that was months in the making ... In the center of the court is the team's logo, a nod to both the Valkyries mascot and the Bay Area. "Overarchingly, the shape is a V for victory ...

We must simplify our understanding of regenerative design in order to start usefully applying the concept, writes Jo Barnard. Sustainability is dead; long live regenerative design. Or so designers ...

500 Broadway Performers Sign Open Letter Urging Tony Awards to Disinvite Patti LuPone for ‘Degrading and Misogynistic' Comments Musk deploys old playbook to clean up Tesla brand 11 Expensive ...

More like this After Redesigning Donkey Kong, Nintendo Has Tweaked Another Classic Character — and Here's Our Best Look Yet. Miyamoto spoke to IGN at the unveiling of Universals ...

(KVOA) - Arizona Wildcats fans have a chance to influence the next iconic logo for their team. Arizona Athletics has invited the community to vote for their favorite design, showcasing the best in ...