The majority of people that come to Bleacher Report are rabid sports fans ... give the team much of a choice for helmet logos. You got to keep them simple. But, there should be more done for ...

Keep It Simple With so many distractions in this world, a simple, straightforward name and logo are most effective. If you print T-shirts or offer IT services, make that part of your name and logo.

“Simple” logos are the most memorable, while consumers are more like to react negatively to identities that are new or that they don’t recognise, according to new research. For its Logos Now report, ...

This new logo is both simple and powerful; it says Pacers, 50 and Indiana, all in unembellished and recognizable fashion.

The town of Whiteland has unveiled a simplified logo. The new logo cost under $300 ... The goal was a “clean, simple” look that would consistently look good on any medium.