The computer giant is ditching decades-old sub-brands in favor of ones nearly identical to Apple’s. They’re derivative, but ...
Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...
The company is making its product offerings clearer with some new-to-Dell terms, including ‘Pro’ and ‘Max.’ Dell is ...
Dell is changing its laptop names to a numerical system similar to Apple's. This article explores the reasons behind this ...
Dell is rebranding its PCs by retiring names like "XPS" and "Inspiron" in favor of a simplified Apple-inspired system — Dell, Dell Pro, and Dell Pro Max.
Just about every major laptop manufacturer showed up to CES 2025 on their A-game. Experimental designs, next-gen components, ...
At the CES 2025, Dell unveiled a significant overhaul of its personal computing lineup, retiring longstanding brands such as ...
In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...
Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...
Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...
Dell kills off its XPS brand to be more like Apple: announces new Dell, Dell Pro, and Dell Pro Max systems with Base, Plus, ...
Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.