Alas, I was mistaken, as a recently launched project, YSmart London’s Bitz, looks ready to grab the tiny knife championship belt — and a spot on your keychain. Full disclosure: I am inherently ...

The popularity of these dolls has emerged at a time when accessorising your outfit with personal trinkets and keychains is increasingly en vogue, with all roads leading back to Jane Birkin’s ...

"Many treat Labubu keychains and figurines as both collectibles and style accessories," Brough explains. And that fuels the character’s presence at major fashion events like New York Fashion Week.

The flashlight consists of two separate pieces; a base that attaches to your keychain and the actual flashlight. They're magnetically attached so that when you need to use your flashlight ...