Explore the top six myths about customer experience that were debunked in 2025, highlighting the shift from digitization to ...

The pharmaceutical industry is one of the pillars of global healthcare, responsible for creating new medicines and improving treatment standards. Yet a long-running debate surrounds one particular ...

At the centre of this shift is the Advertising Standards Council of India, which is developing an AI-ready regulatory roadmap ...

All In Solutions Detox, a CARF-accredited addiction treatment center, highlights the critical role that comfort and compassionate care play in successful detoxification and recovery outcomes. The ...

As Google’s AI Overviews answer more queries directly, vibe coding gives marketers a way to create interactive experiences AI ...

While accepting the AAAI Lifetime Achievement Award, Joshi warns against cliché creativity, data overreach, and the need for ...

The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...

Fair play has therefore become a marketing shorthand for “we have nothing to hide”. Digital Regulation and the Push for ...

The basics of good negotiations should be an essential part of the training and “war” chest of any CEO or marketing ...

Black Book's approach is designed as a practical countermeasure. By maintaining year--round validity, applying audit-supported validation, and refining KPI definitions and weightings on a defined ...

Discover how direct-to-consumer advertising targets buyers, its role in various industries, and why FDA regulations matter. Unlock key insights to enhance your market strategy.