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These aren’t just strategies for survival—they're the building blocks for creating programs that thrive in an increasingly ...

That challenge is tailor‑made for brand marketers because building a narrative out of chaos is what we do for the market ...

We like to believe that all this magic and creativity is due to our new and shiny tools and our modern way of thinking. But ...

As U.S. CMO of Jaguar Land Rover North America, she's helping transform iconic brands like Range Rover and Defender into ...

The move shouldn’t come as a surprise, and it arrives at a time when Newcastle are trying to shape their future in a ...

Below, IndieWire rounds up 35 movies to see this summer through the end of August. P.S. for IndieWire, summer movies start in ...

The power of a well-chosen brand ambassador has never been clearer. From Dior’s 2024 and lululemon's 2025 selection of Lewis ...

At a recent discussion at ETAuto, Avik Chattopadhyay, former brand head at Maruti Suzuki, and Rakesh Srivastava, ex-Nissan India MD, delivered candid insights on the strategy behind special ...

and brands, is leaning into agentic AI. Its product president said the tech helps companies act on feedback faster and make better decisions. This article is part of "CXO AI Playbook" — straight ...

The Brand Auditors is a consultancy that provides brand audits, marketing strategy consulting, and data-driven segmentation for mid-sized and enterprise businesses. Founded in 2021, the firm works ...