A LITTLE blue symbol is carrying big implications. Trying to ward off regulators, the advertising industry has agreed on a standard icon a little “i” that it will add to most online ads that ...

Today, Liberated Syndication Inc. ("Libsyn"), the leading all-in-one podcasting platform for creators and advertisers, announced its February 2023 Podcast Advertising Rates, including the highest ...

In 2023, the overall average CPM rate for a 60-second ad spot was $22.58, a 6% decrease from the 2022 average of $23.87. The highest CPM categories for November were Arts at $26, Technology at $25 ...

Festive season ad rush on OTT platforms, but rates lower. Analysis by Brand Finance finds ad volumes up 20%, revenues only 10-12%. Brands asking lower rates due to ballooning OTT platforms. CPM ...