The new WTC logo. (Port Authority) A new World Trade Center logo by the Landor corporate branding firm has emerged on signage at the site almost a year after the Port Authority of New York and New ...

The World Trade Center is still a heavy construction zone, but at least now there's a logo. And it's loaded with symbolism. Here's how the NY Times David Dunlap explains it: Can you see a trident ...

Logos are a pretty big deal for the new World Trade Center. One WTC, Four WTC, the 9/11 Memorial and Museum all have their own logos. And now, the whole complex has a new logo, which was first s ...

The World Trade Center revealed its new logo Wednesday, ... Even more subtle, the top three bars of the trident include a 17.76-degree slope — evoking the exact height of One World Trade Center.

The logo is an abstract trident, featuring two rectangular bars on the base and three bars on top. The meaning behind the ambiguous World Trade Center logo seems to be open for interpretation.

Hardhats wielding blowtorches Wednesday began the delicate task of welding two of the iconic steel tridents left standing after the destruction of the World Trade Center for their triumphal return … ...

The slant of the top half of the logo is at a precise 17.76-degree angle, a hat tip to 1 World Trade Center’s 1,776-foot height. As for the Twin Towers, their shadows are visible in the logo if ...

NEW YORK, Sept. 4 (UPI) -- World Trade Center Museum officials in New York say two tridents from the fallen buildings will be returned to the site. Alice Greenwald, director of the museum, said ...

The World Trade Center's new logo is a confusing mix of allusions. Symbol references 9/11 and soon-to-open luxury shopping mall. Christopher Hooton. Friday 15 August 2014 12:34 BST.

SEE ALSO: BNY in Talks to Sublease 200K SF From Condé Nast at 1 World Trade Center The Commercial Observer just got the brand spanking new logo for One World Trade Center and we have to say, it is ...

The logo’s “ONE,” when used on postcards and stationery, will be set in Pantone 301 flat blue, which the marketers are calling “One World Trade Center Blue.” ...