Don’t believe it? Well, you can see the color for yourself. Beware though: it is a new hue that can’t be found on a Pantone ...

Quebec City-based InnovMetric and Louisville, Ky.-based GE Appliances have joined forces to drive efficiency, precision and ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

Whether it’s a sun-soaked Greek island, the minimalist serenity of a Japanese-inspired room, or the bohemian flair of an ...

UC Berkeley scientists used lasers to create a new color, “olo,” letting humans see a vivid blue-green never seen before.

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

Researchers have found a new color, named olo, by firing laser pulses into their eyes; Stuart Semple has recreated the hue he ...

YOUTOOZ OUT NOW!!! <a href=" Can I "draw" the World Map from Memory? @JackSucksAtLife @JackSucksAtStuff @JackMasseyWelsh @GeogStuff @JackSucksAtClips @nocontext on JackSucksAtGeography we upload a ...

In Frank Baum's original novel The Wonderful Wizard of Oz, the Emerald City is said to be such a brilliant shade of green that visitors must wear ...

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...

Demon Slayer is setting out to tackle a world record set 10 years prior by another iconic franchise, Dragon Quest.