Instagram artist Emily Morgan created her own redesign of the Cleveland Guardians logo. Do you think the Guards should adopt ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Obviously, a player slipping, falling and getting injured during the NBA Finals on an on-court logo would be a nightmare ...

Though the league is big on flashy courts during the NBA Cup, the NBA Finals courts have been understated. That may change.

During Wednesday night’s “NBA Countdown” on ABC, NBA commissioner Adam Silver responded to criticism of the digitally inserted images of the Larry O’Brien Trophy shown on the court during the ...

Adam Silver explains the switch to digital court decals at NBA Finals, detailing benefits, tech upgrades, and future fan ...

The NBA Finals logo had become a familiar sight for fans of the sport, an unfortunate omission in recent years. While there ...