"Unloved" comes during a season when some companies turned to generative AI, while this truly beloved ad involved a team of ...

Created with AI assistance. Quality assured by Metro editors. Save The Children’s Christmas advert might be the best ad of the season, and it may have duped a lot of viewers. With a festive jingle, ...

Cadbury’s ‘Secret Santa’ has been crowned 2025’s most effective Christmas ad, according to new Kantar research, demonstrating the power of repeat creative. Kantar’s consumer testing found five of the ...

Apple has injected fans with a 'heartwarming' dose of authentic festive cheer with its new Christmas advert. And it's managed to do so without relying on artificial intelligence (AI). Entitled 'A ...

Aldi has tied up its three-part festive ad campaign with the wedding of Kevin and Katie, aka the Carrots. The final instalment – airing from 6am on 27 November – picks up where the stag do chaos left ...

As the weather turns colder in the aftermath of spooky season it can only mean one thing: Christmas is officially on the way. Before Mariah Carey and Wham! start dominating the airwaves, our TV ...