Charmin Ultra Soft Smooth Tear results in a cleaner separation between sheets ... to keep things square, Charmin continues to sell Ultra Strong and Ultra Gentle toilet paper and the Forever ...

Spokesman Gregg Weaver says "for the first time in a hundred years something fundamental is changing about toilet paper. Square sheets are no more, because we are introducing a scalloped edge." ...

Toilet paper used to come in 650-sheet packages ... In 1966, a regular roll was made up of square sheets of 4.5 inches a side ...