Allow us to explain it. What it is: If you were a youth in the 1970s, ’90s, or even early, early aughts, then I don’t have to tell you what a puka shell necklace is — but I will anyway!

As a seven-year-old boy in 1970, I remember David Cassidy for ushering in bell-bottom, hip-hugger slacks, the blow-dried, feathered mullet, and also (importantly) introducing me to the puka shell ...

Correct us if we’re wrong, but only a supermodel can prove to the rest of humanity that puka shells are actually kind of cool. Please, don’t jump to the conclusion that we are condoning puka ...

Almost every jewelry store in Hawai‘i sells puka-shell necklaces, but very few people know where these puka shells come from! Hawai‘i is very unique because we have large surf that crashes ...

We hope you still have that old puka shell necklace from 1999 because the comeback nobody ever saw coming is having its revival. Today's Top Deals These Amazon Security Cameras Are Going for Less ...

And next up on that to-be-resurrected list is a childhood staple. Puka shell necklaces are having a comeback, bringing back the fourth grade post-vacation style that was so popular in grade school.

Speaking of teeth, that was exactly what my father referred to the puka shells as, in true dad joke fashion. Well father, you're about to choke on your piña colada because this nostalgic necklace ...

Crank up the boy band videos, pump up the keg party, and call all your mall rat pals, because cheesy ’90s puka shell necklaces are back! Originating on the Hawaiian islands, the white shell ...

Yes, that’s right: We’re talking about shell-inspired jewelry — be it puka shell necklaces, turbo shell earrings, or some combination strung around your wrist, the seaside-find-turned-high ...