Not surprisingly, the Pink Palm Puff rage has, apparently, spawned competition. “My grandma tried to get it for me but she got it off the wrong website and I think it was a fake,” Gianna says.

The Pink Retreat, an annual gathering of people who love the playfully patterned Lilly Pulitzer brand, is back in Palm Beach County June 19-22.

The Pink Retreat, an annual gathering of people who love the playfully patterned Lilly Pulitzer brand, is back in Palm Beach County June 19-22. Founded in 2017 with just 100 attendees, last year ...

The Pink Retreat, an annual gathering of people who love the playfully patterned Lilly Pulitzer brand, is back in Palm Beach County June 19-22.

Which events are part of this year's Pink Retreat? A shopping trip to Lilly Pulitzer's Palm Beach store at 240 Worth Ave. is an annual tradition for the droves of the brand's fans who attend the ...

The Pink Retreat, an annual gathering of people who love the playfully patterned Lilly Pulitzer brand, is back in Palm Beach County June 19-22. Founded in 2017 with just 100 attendees, last year ...

Serenity Tea House in West Palm Beach will host tea for registered Pink Retreat participants June 19-21, and The Ben hotel will have a custom tea service June 20-21, she said.

The Pink Retreat, an annual gathering of people who love the playfully patterned Lilly Pulitzer brand, is back in Palm Beach County June 19-22. Founded in 2017 with just 100 attendees, last year ...