Locations Secure 23 National Titles, Showcasing Unmatched Excellence in All-Star Cheer DALLAS, TX, UNITED STATES, March 14, 2025 /E ...

Rachel Coor stood in a bustling warm-up area on March 1, prepping her youngest cheerleading team to perform in one of the sport’s largest competitions. Music blared as the teams ran through their ...

Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent ...

The Dallas Cowboys Cheerleaders On Tour will be at El Paso on May 31 at the Abraham Chavez Theatre. The cheerleaders will ...

Cheer organizer's contract is up for renewal in 2026, and they will decide whether to stay in Daytona Beach or leave.

Orange County high school competitive cheer teams can win CIF Southern Section, CIF State and even national championships. Beckman won them all. The school’s competitive cheer teams won CIF-SS ...

Despite an injury at the regional qualifier round, the Oyster Bay High School varsity cheer team placed runner-up in the County Class C championship and semifinalist at the National High School ...

The Dallas Cowboys' players, coaches and staff are usually the contingent representing The Star away from home, but now their ...

A former Burger King in Watkinsville has been converted into a new location for The Varsity, with both a dining room and drive-through. "At opening, it will be drive-through only and the dining ...

From going to practices to getting cheerleaders' perspectives, our goal was to feature as many Staten Island varsity teams as possible before competition time. If you purchase a product or ...