There has never been a better time to shop for a skin tint. A slew of new options have hit the shelves recently, each ...

For women over 60, there is a vibrant, low-maintenance hair color that brightens your face, hides grays, and rejuvenates your ...

From a gradual tanning butter that packs the pigment of a mousse but without the mess, to an instant spray with airbrushing ...

Another 2025 Bazaar Skincare Award winner, this dewy sunscreen is especially ideal for those with dry skin, since it’s ...

A manicure that looks like an enchanted garden. The pearlescent shade brings the sophisticated shine; meanwhile, the flowers ...

Find out whether you're a Spring, Summer, Autumn or Winter with seasonal colour analysis. Learn how to choose the best colours for your skin tone, hair and eyes to elevate your style.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Our beauty team has tried and tested a range of fake tans, from gradual tanners to clear mousses, to bring you the formulas ...

Sea-foam green, vibrant orange, and pastel lavender probably already feature on their mood boards, but strawberry peach ...

This summer, colors like Almond Milk, Caramel Flan, and Chandelier Blonde are trending.

Similar to Rare’s original Soft Pinch Liquid Blush, Bouncy Blush has jaw-dropping pigmentation with a matte finish. But the ...

Simply put, Torriden knows how to hydrate. An Olive Young 2024 winner, the lip essence is formulated with fuligo wax, jojoba ...