A school district on Long Island is shelling out a ludicrous $23M and change to phase out its Native American “Thunderbirds” team name — despite suing for years to keep it.

On the eve of its 98th anniversary, Italian football club AS Roma has unveiled an updated logo that hearkens back to its ...

And that typically starts with the logo. Ultimately, for every business, the logo design is a real investment. However, determining how much to spend (invest) in your brand can seem tricky. From the ...

Underneath the roundel sat two capital letters in an arched typeface that spelt out the company name, Bayerische Motoren Werke. Over the next decade, the core elements of the logo design remained, ...

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