Labubus are a global sensation — sparking long lines outside toy stores, selling out online within minutes, and listing for double or triple their original price on resale markets. Here's why.

After Mattel and OpenAI announced a partnership that would result in an AI product marketed to kids, a consumer rights advocacy group is warning that the collaboration may endanger children.

Seeking adult fans with money to spend, companies like Mattel and Lego are working with artists to make exclusive — and ...

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later this year.

Mattel recently announced a new partnership with OpenAI, anticipating a major infusion of AI and chatbot services into its upcoming products. The world's second-largest toy maker ...

Beyond consumer products, Mattel will also use OpenAI’s AI tools, including ChatGPT Enterprise, to streamline internal ...

After seeing the middle aisle buy in her local store, one woman fumed: "Unless babies/toddlers are colour blind, I'm not sure why you'd make toys ... "You buy toys for kids. I don't know many ...

While toys are essential for keeping youngsters engaged, entertained, and educated about their environment, an expert has sounded the alarm over the risks associated with specific toy types.

A MAJOR toy retailer has slashed the price of a kids' kitchen to just £30 - and ... offering the pretend kitchen for a mere £30, rival Toys Central are selling the exact same product for an ...

In 2019 Lung struck a deal with Pop Mart, a company that caters to toy connoisseurs and influencers, to sell Labubu figurines. But it wasn't until Pop Mart started selling Labubu plush toys on key ...

Labubu, the plush toy from China's Pop Mart is a social media darling, but the toothy little monsters are far from an overnight success. Having appeared a decade ago, Labubus may have finally ...