The opening scene of Jeep’s AI-generated commercial may look real to some and uncanny to others. Regardless, it has generated ...

Affiliate marketing is a great way for businesses to grow without having to hire a sales team. However there are issues that ...

At the centre of this shift is the Advertising Standards Council of India, which is developing an AI-ready regulatory roadmap ...

ICAI’s Code of Ethics amendments now allow advertising, website promotion, and enhanced visibility, enabling domestic CA ...

As the Christmas shopping period begins in earnest following Black Friday and Cyber Monday, new research led by the ...

The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...

B2B marketers are often pushed and pulled between opposing forces, leading to murky data strategies and unclear marketing goals. With regard to data, B2B marketers often are under pressure to expand ...

Is White Fox fast fashion? We break down White Fox’s ethics, sustainability score, transparency issues, labor risks, and ...

A bear leans in the window of the Jeep Grand Cherokee while a woman holding a microphone asks the bear a question. The woman’s mouth does not quite sync with the words she is delivering. Then, the ...

The way Californians find and evaluate professional services has changed dramatically over the past two decades. From the ...

A company faced backlash after referencing DJ Warras’ murder in a TikTok video, sparking outrage, boycott calls and debate ...

ICAI approves global networking guidelines and changes to advertising norms for CA firms. Aims to create large homegrown firms.