The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

Remote work trends versus Return to Office (RTO) protocols could be the tipping point for commercial property and casualty (P&C) insurance providers in securing top insurance industry talent in 2025.

Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...

Under the terms of the royalty purchase agreement, MacroGenics received a $70 million upfront payment for the sale of its ...

The O’Garas got the keys to the place (formerly Coffee Connection) May 1, and DIY renovations commenced May 2. The Mercury ...

Meta is making a $14.3 billion investment in artificial intelligence company Scale and recruiting its CEO Alexandr Wang to ...

Wondering what those colored circles on food packaging really mean? The answer is more technical than you might think.

A look at the automotive industry demonstrates the importance of developing a brand identity that captures the target market.

THE Millers will once again proudly display the Rotherham Hospice name and logo on their shirt next season. It will be the ...

Tucked into Virginia’s stunning Blue Ridge Mountains, this small town of roughly 400 souls has become something of a ...

The Brewers announced a rebrand in 2019 for the club’s 50th anniversary. The team brought back an old logo first used in 1978 ...