America still drinks, but it drinks differently. In 2026 the U.S. alcohol market shifts to moderation, value, and ...

Most transformation systems fail because they assume motivation is the problem. Kenny Stoddart built the IronMind framework ...

Alcohol’s cancer risk is shaped by a powerful mix of biology, behavior, and social factors—often in ways people don’t expect.

Instead of an afterthought, mocktails are now the default choice for many Gen Z social outings. Globally, non-alcoholic drink ...

The concern over Meredith’s behavior and the piling on of Britani over nothing surely indicate that the women are bored in ...

Science says love is not the dramatic, effortless feeling movies promise. Research shows love is built through trust, empathy ...

Over the past year, I spoke with 100+ wine executives. They shared strategies that are working right now to grow their wine ...

A new study shows how cues like sounds and images influence decisions and make changing habits difficult over long time.

Cardiovascular disease remains a leading global cause of death, and we break down its pathology, risk factors, and the ...

If you’ve ever griped about how horribly other people drive, you’re not alone. And according to a newly released study from ...

The complaint alleges that WSP personnel created an AI-generated video depicting Pearson and another trooper, both in uniform ...

Anthony Hopkins marked 50 years of sobriety by encouraging anyone struggling with alcohol to “choose life instead of the ...