The "Marty Supreme" marketing campaign was successful because we could appreciate Timothée Chalamet's hustle, says a ...

Google vs. ChatGPT for AI shopping help; how Disney’s OpenAI deal helps brand marketing; holiday AI fails from McDonald’s and ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

Case study highlights how AI-powered content distribution supported qualified lead generation ahead of traditional SEO indexing Virginia Beach, VA – December 18, 2025 – Commonwealth Creative Marketing ...

These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

The age of effortless influence is over. In 2025, brands had to prove their value, build real-world credibility and offer experiences worth discovering.

People often see science as a world apart: cool, rational and untouched by persuasion or performance. In this view, ...

There was a time when the measure of a great event was loud applause, how bright the lights flashed or how many selfies got posted. Those metrics are evolving.

A new kind of disruption is unfolding within marketing departments, and it is not coming from a trend or a flashy campaign.

Click Media announced the implementation of AI-driven advertising and predictive analytics within its digital marketing ...

For much of the last decade, sports marketing followed a familiar script: globalisation, digital scale and steadily inflating ...

Trends in 2025 went beyond the digital sphere, shaping consumer choices, brand strategies, and real-life behaviour, with ...