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The YouTube Hype button might sound like one more throwaway engagement gimmick, but content creators should not dismiss it that quickly. In a platform economy where discovery is everything and ...

YouTube creators no longer have to rely solely on the recommendation algorithm, search results, or collabs to help them grow their audience. At the company’s Made On YouTube event on Wednesday, ...

YouTube has announced that the ‘Hype’ feature it debuted is now global—39 countries can now access this unique promo tool. This update allows fans everywhere to support their favorite emerging ...

YouTube is borrowing a page from Twitch’s promotional catalog with its new hype feature. While Twitch hype works only while the creator is live (encouraging active donations), YouTube Hype allows fans ...

YouTube has introduced a “Hype” feature in select regions. Users can only hype videos posted within the last seven days. YouTube plans to gather feedback and may consider a wider rollout in the future ...

YouTube is testing a new “Hype” experimental feature in select geographies. This is a new method of boosting reach for videos where viewers take special importance. The company claims that it is ...

Jay primarily writes news and deals posts for Android Police. Before joining AP, he spent the past several years yammering on about the crazy world of Android for various tech outlets. Besides ...

YouTube is testing a “Hype” feature that lets viewers boost the likelihood of a video “appearing in the rankings with other hyped videos that week.” In announcing this experiment, YouTube equates ...

Posts from this topic will be added to your daily email digest and your homepage feed. It’s a new way for viewers to share the stuff they really like — and for creators to grow on an increasingly busy ...

YouTube is introducing a new feature called "Hype," which will further tap the creators' recognition and, therefore, will give them a chance to demonstrate their talents. It takes all the steps of ...