WebFX reports that AI can enhance social media strategies through automation, targeted ads, and customer engagement, boosting ...

This is the published version of Forbes' CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox ...

If you think your small business is too “boring” or “unsexy” to need social media marketing, think again. Here's why it's a powerful way to attract new customers.

Most small businesses continue to look to social media to help them drive their business growth, even though the medium presents content and strategic challenges, according to new research from ...

Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years, investments in the space have grown 79% while 50% of marketers plan on further ...

AI will generate videos, images, captions and body copy. Do not just copy and paste these items as they are generated and use them as your campaign. If you and your competitors provide the exact same ...

Social media isn’t only a way to connect with others — or at least, feel like you’re connecting with them — it’s also, potentially, a way to make money. This is because as much as social media ...

Organic reach on social media is dying, and small businesses that want real visibility now need to treat social as a paid channel. By budgeting consistently, focusing on high-ROI campaigns and pairing ...

Discover the up-and-coming marketing power players boosting brands with bold campaigns and visionary leadership.