In 1984, Hasbro launched the Transformers on an unsuspecting public, resulting in a multimedia phenomenon which still thrives today. At the franchise’s heart was a toy with a simple idea behind it: ...

“Autobots, roll out!” If the voice of Optimus Prime resonates with someone you know, they’re a big fan of Transformers. That’s why getting them the right Transformers toy is so important. Transformers ...

Long before Michael Bay’s wildly successful film series came stomping into theaters and changed the way audiences view movies about toys, Transformers were just action figures that ‘80s kids couldn‘t ...

Transformers is a toy line that's never really dull. I remember getting Transformers toys for gifts for Christmas and birthdays when I was a kid, and even when (90% of the time) I did not know the ...