The World Trade Center's new logo is a confusing mix of allusions. Symbol references 9/11 and soon-to-open luxury shopping mall. Christopher Hooton. Friday 15 August 2014 12:34 BST.

The slant of the top half of the logo is at a precise 17.76-degree angle, a hat tip to 1 World Trade Center’s 1,776-foot height. As for the Twin Towers, their shadows are visible in the logo if ...

The logo’s “ONE,” when used on postcards and stationery, will be set in Pantone 301 flat blue, which the marketers are calling “One World Trade Center Blue.” ...

The World Trade Center revealed its new logo Wednesday, and its simple design is a perfect reflection of the building's history and rebirth. The logo doubles as a trident, representing the "three ...

The top bars of the logo are designed with a slant, which is exactly at a 17.76-degree angle, symbolizing 1 World Trade Center's 1,776-foot height. The logo as a whole makes a W, representing both ...

The World Trade Center is still a heavy construction zone, but at least now there's a logo. And it's loaded with symbolism. Here's how the NY Times David Dunlap explains it: Can you see a trident ...

SEE ALSO: BNY in Talks to Sublease 200K SF From Condé Nast at 1 World Trade Center The Commercial Observer just got the brand spanking new logo for One World Trade Center and we have to say, it is ...

Logos are a pretty big deal for the new World Trade Center. One WTC, Four WTC, the 9/11 Memorial and Museum all have their own logos. And now, the whole complex has a new logo, which was first s ...

The top half of the logo features bars slanted at a 17.76˚ angle, a reference to the 1,776-foot height of the new 1 World Trade Center building (itself a reference to 1776 – the date of the US ...

Today the Durst Organization revealed the new logo of 1 World Trade Center, Condé Nast’s new Financial District home. According to a press release, “the logo leverages both conceptual and ...

One World Trade Center's New Logo Uses The Obama Campaign's Typeface. By Jim Edwards. 2012-04-16T16:38:00Z Share. Facebook Email X LinkedIn Copy link. An icon in the shape of ...