Through the new initiative, customers are invited to scan the QR code on the in-store display, choose from the more than 20 new designs and send virtual gift cards to recipients. Last month, the ...

Retail giant Target is adding a new technology to its mobile initiatives—QR Codes. Target will debut QR codes in stores for the season’s 20 most popular toys. You can use the Target mobile app to scan ...

MINNEAPOLIS — Target will roll out QR codes in stores in time for the holiday shopping season. Beginning Oct. 14, each of the chain's top 20 toys will have a QR code that shoppers can scan with their ...

Smart phone technology has given way to a new channel through which to communicate with shoppers and enable commerce. The fascination around mobile for retail started with mobile marketing and the ...

What is a QR code? A QR code (short for Quick Response code) is a two-dimensional barcode that can be read by your smartphone camera. QR codes provide quick access to product information, promotions ...