Subway is celebrating a year of more points, subs and perks through its MVP Rewards that creates a best-in-class guest loyalty program for Subway fans. Since its launch in September 2023, millions of ...

For two decades, Subway cycled through various loyalty attempts. In 2018, it launched MyWay rewards—four tokens per dollar spent, $2 credit at 200 tokens. In 2023, it switched to MVP Rewards, a points ...

Subway has had a rough couple of years but is betting on nostalgia to bring loyal customers back to the sandwich counter.

If you're a Subway Rewards member, you have until 5pm today (Tuesday 14 May) to spend any points you've built up – or lose them entirely. After this, Subway will switch to a new app-only loyalty ...

Subway is retiring it MyWay loyalty program and replacing it with a program called MVP Rewards. The program launches Sept. 9 in the U.S., Canada and Puerto Rico. The MVP Rewards offers more points, ...