The University of Alabama's sorority recruitment week comes with its own unique lingo. The language associated with UA's Rush Week is probably familiar to those who have followed along on TikTok, ...
University of Alabama student Kylan Darnell became a viral sensation during sorority rush, highlighting how RushTok creates ...
Speaking exclusively with PEOPLE ahead of the premiere of Lifetime’s 'A Sorority Mom’s Guide to Rush!', rush coaches Bill Alverson and Brandis Bradley pulled back the curtain on the dos and don'ts of ...
The price of joining a college sorority is climbing nationwide, with some recruits paying tens of thousands of dollars for coaching, outfits, registration fees and housing to vie for spots in the ...
Like college athletes earning brand endorsements, sororities are now the target of companies looking to advertise products on social media.
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