Great. That’s awesome. Now how are you going to save my newspaper? The firm specializes in an arcane technology called ad optimization, which addresses a major leak in the online rowboat ...

Indeed, some of the comments for the YouTube posting of the Save the Children ad talk about how hot the models are. But others talk about the issues of child and maternal health. The hope is that ...

Much like scent strip ads, scented-paper ads are a unique way to grab readers by the nose and engage them for a longer period of time. New learning from GfK MRI Starch Advertising Research show ...

The company plans to distribute free, ad-supported toilet paper to public restrooms at restaurants, offices, stadiums and other venues. These locations can save money on a basic necessity in ...