In the summer, your strands face harsh elements, including UV rays that degrade hair proteins, chlorine that strips natural ...

In fact, there’s a shampoo and conditioner system designed to address the unique needs of natural gray and blonde hair: ...

The best purple shampoos for strengthening and toning gray hair Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo This highly concentrated shampoo from a salon-quality brand cleanses, tones and ...

Much like hair type and texture, hair tone and color also impact the specific formulation you should be using. Enter purple shampoos and conditioners — the dynamic duo well-suited for blonde and ...

For your wash day, a purple shampoo can help keep grays looking vibrant. Like blonde hair, gray hair can get yellow or brassy tones that make the color appear dull.

The best shampoos for gray hair are actually purple shampoos. Here’s what experts want you to know about using one, plus we rounded up the best options.

Don’t use purple shampoo in dark or color-dyed hair: This shampoo targets natural and dyed blondes, plus gray and silver-dyed tones. Anything else will experience some kind of color compromise ...

The best purple shampoos, according to our testers, include Amika, Kristen Ess, and IGK, and Nexxus. Our picks range in price from $12 to $32 and work for a variety of hair types, including those ...

A study links graying hair to stem cells getting stuck, unable to color new hair growth. Stem cells travel back and forth ...

Recommended by both a board-certified dermatologist and a celebrity hair colorist, Kerastase’s Blond Absolu Bain UltraViolet Anti-Brass Purple Shampoo is our overall top choice for gray hair.

Lady Gaga looked unrecognizable showing off a new purple-gray bouffant hairstyle while teasing her Netflix Tudum performance on May 31. See the hair transformation, here.