Launching a product will not happen over night. It takes time, horsepower, creativity and smarts to launch a successful product. We will walk you through each stage, from concept to launch, to help ...

Product development is a process that involves several stages, from ideation to launch it also determines the success or failure of a product. One critical step in this process is concept testing.

A proof of concept can be the pathway from idea to product. A POC can help a designer (and manager or investor) know if an idea is profitable. For example, when developing IoT smart devices and ...

It’s no surprise that consumers’ food and beverage preferences are changing. Food and beverage companies need to act swiftly to put new products that consumers want on shelves—and they recognize how ...

Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Product development (“PD”) is a core competency for any product-oriented company, whether a Fortune 100 firm, a small engineering business, or a technology-based startup. Commercializing innovative ...

Opinions expressed by Entrepreneur contributors are their own. Working on a new product is always an exciting and risky process, even when you have all the data suggesting that the product is a win.

Ryan Gray is co-founder and CEO of SGW Designworks, a full-service product development and engineering firm featured in The Lean Startup. In all things worth pursuing, there exists the ever-present ...

Integrating your major suppliers into the new product development process can shorten development times and reduce risk. A strategy to perform such an integration effectively has to ensure suppliers ...