What was once seen as generic is now trusted, curated, and often preferred. With inflation still squeezing household budgets, ...

Private label products have transitioned from price-focused to standalone brands for retailers to cater shifting consumer preferences and trends. Alongside demographic and basket data, retailers ...

Retailers can also provide customization to buyers. Private-label products are gaining popularity due to their cost-saving benefits. They offer fresh products at lower prices than recognized ...

New figures from the Private Label Manufacturers Association shows ... But not all generic products are a slam dunk. “Retailers have, in most cases, just one chance to get it right,” said ...

Consumer concerns on the economy continue to grow, creating an opportunity for private label brands and a challenge for branded CPG companies Consumer appetite for private-label products remains ...

In fact, the company has seen a 70% year-over-year increase in sales of its private label products. “Our private label products have consistently ranked among Gopuff’s most-ordered items since ...

Due to a wide range of factors, most notably the cost-of-living crisis but also concerns around sustainability, private label (supermarket own) products are growing in popularity across Europe. New ...

Private-label products have seen significant growth globally, and I see packaging design playing a crucial role in their success. As brands compete for consumer attention, the way private-label ...