The new HPE rebranding features updated typography and colors for the new HPE logo that includes the signature HPE green ...

Here is a look at why Hewlett Packard Enterprise is marking its 10th anniversary with a rebranding campaign – including a new logo- that signals it is an “essential” partner in the AI era.

Two companies dominate the personal computer business: Dell, with 17.4 percent market share, and Hewlett-Packard with 17.1 percent. Indeed, Dell and H-P are rivals in just about every market.