It was once hyped as a worthy rival to Nike. But at present, Under Armour, founded by a 23-year-old former college athlete, is struggling to “just do it.” Instead, the brand that’s ...

Proof of this is the fact that Under Armour is not even listed in the ranking of the 500 most valuable brands in the world according to Brand Finance, while Nike is listed at position 49 (with an ...

Adidas AG (ADDYY), Nike Inc. (NKE), and Under Armour Inc. (UAA) are three of the largest retailers in the highly competitive athletic apparel industry. Sportswear companies make and sell clothing ...

Yet it was clear from Auburn fans online they wanted to move on from Under Armour which had been partnered with Auburn since 2006. They wanted a move to Nike. Ultimately, Auburn wound up picking Nike.

America’s biggest names in footwear are putting pressure on Trump to back off new tariffs that they say could cripple the industry. In a letter sent this week, the Footwear Distributors and ...

As the years passed, Curry’s immense popularity and success greatly benefited Under Armour. It turned out to be a significant regret for Nike, who didn’t give him the desired respect ...

New York (CNN) — It was once hyped as a worthy rival to Nike. But at present, Under Armour, founded by a 23-year-old former college athlete, is struggling to “just Under Armour was a real threat to ...

NEW YORK — It was once hyped as a worthy rival to Nike. But at present, Under Armour, founded by a 23-year-old former college athlete, is struggling to "just do it." Instead, the brand that's ...