Nielsen, best known for delivering TV ratings, is getting ready for a future when it gauges a lot more than what people are watching on TV. The media-measurement giant plans to launch a new system ...

Nielsen plans to start sharing preview data in the first half of 2021, and expects it to be able to help advertisers measure new kinds of “addressable” ads that can be aimed at specific ...

Nielsen is planning to replace its current TV ratings system with a new one by 2024 that further integrates digital and streaming activity.. The company aims to start rolling out the new setup ...

The Handmaid’s Tale finished third overall for the week and second among original series behind Netflix’s Sirens, which ...

Nielsen Says It Undercounted Out of Home Viewers for More Than a Year. The ratings service, already the target of criticism from TV outlets and ad buyers, blames a software issue for the problem.

Nielsen's top TV shows of 2020 on linear networks included "This Is Us," "Young Sheldon," and the usual procedurals. Law-enforcement shows like "NCIS" and "FBI" topped the list in a year where ...

TV-ratings firm Nielsen hired outside lawyers in September to investigate its No. 2 executive for having an affair with a company lawyer, The Post has learned. The internal probe — sparked by… ...

Nielsen's most watched TV shows of the 2019-2020 season — from the fall until now — is largely a collection of familiar network procedurals and sitcoms, from "The Conners" to "NCIS.". But ESPN ...

Nielsen said it would replace its current TV ratings system by 2024 with a metric that incorporates digital viewing including streaming TV as well as the current traditional audiences, a shift ...

Nielsen measures national TV ratings via a people meter panel of 40,000 households nationwide. ... had dropped from 36,957 households in February 2020 to 29,456 in February 2021.

Nielsen is updating its TV ratings to reflect a world which audiences are watching TV both live and on-demand, across a variety of different streaming ... 3:00 AM PST · December 8, 2020.

Nielsen is planning to replace its current TV ratings system with a new one by 2024 that further integrates digital and streaming activity.. The company aims to start rolling out the new setup ...