Jessica Jensen, CMO of Indeed, said that AI is a powerful tool for marketing. Marketers who experiment ... can sometimes incorporate outdated job and gender roles. We ensure our content experts ...

From startups to large corporations, marketing plays an essential role in driving companies' growth and expansion. This means that the pressure is on for marketing leaders to curate the best ...

Earlier this week we explored the role of the fractional CMO – FMCO – which has been gaining prominence in the marketing industry. The term, akin to titles such as marketing consultants or on ...

Marketing plays a critical role in sales. The marketing department introduces products to the consumer, and creates strategic messaging that elevates appeal and ultimately drives sales.