With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

Experienced marketing leader, copywriter, and storyteller. Writing about various topics in the business and education sector. For more information or to read recent articles — visit my website at ...

Smart career development goals help you to plan your marketing career, using the SMART acronym as a guide. SMART career goals are Specific, Measurable, Attainable, Relevant and Time-bound. The SMART ...

Who makes up a marketing team? Think it’s a group of professionals with years of training in writing and design – a group you’d like to join, if only you had your marketing degree? So, while there are ...

LinkedIn reports a rebound in marketing jobs, highlighting in-demand roles and a growing emphasis on collaborative skills. Marketing job postings are up compared to last year, with B2B roles growing.

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

The social media landscape has changed drastically since we started using Facebook in the mid-2000s. Nowadays, companies rely heavily on social media platforms to connect with their customers and ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

A marketing manager in the hotel industry is responsible for maximizing a hotel's revenues. The manager accomplishes this by developing programs to increase occupancy and make profitable use of its ...

In the corporate world, the titles of director and manager are often used interchangeably, but they signify distinct roles and responsibilities within an organization. Understanding the differences ...