MicroStrategy Inc. (NASDAQ:MSTR) has officially rebranded as Strategy, reflecting its sharpened focus on Bitcoin (CRYPTO: BTC) and artificial intelligence. The company's new logo features a stylized ...

Cracker Barrel changed its logo. Backlash was swift. Customers complained, social media lit up, the brand doubled down, and even President Donald Trump weighed in. Soon after, the brand reversed ...

A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs ...

8 Go to Market Strategy Templates for a Successful Launch Your email has been sent Download the best free go to market strategy templates for monday.com, ClickUp ...

The lack of willingness to deep-dive research and reliance on poor proprietary data consistently undermine go-to-market strategies. Disjointed customer-facing teams and fragmented tech stacks make it ...

Amaan Kazi is the CEO of Verified Market Research, a global market research & consulting firm focused on niche & emerging markets. In today's competitive landscape, a robust go-to-market (GTM) ...

Gil Phipps is senior vice president of global customer solutions at Advantage, overseeing creative, product development, package design, retail media networks and shopper marketing. Prior to joining ...