The company is adding more granular analytics to help creators better interact with their audience. Here's what's new.

Search Engine Land » SEO » LinkedIn content analytics: What it is and how to use it Chat with SearchBot Please note that your conversations will be recorded. LinkedIn is an essential platform to ...

A little background on InMaps ... InMaps was built by Ali Imam, once a transplant from Yahoo Analytics who eventually became a LinkedIn principal data scientist at for a short stint.

LinkedIn analytics can provide invaluable insights into how your content performs, who engages with it and the impact of your thought leadership. However, not all metrics are created equal.

LinkedIn is building more tools for its growing base of creators. A year after introducing a dedicated “creator mode” profile setting, the company is adding a suite of new analytics and video ...

Unfortunately, LinkedIn has been limited in its analytics features for organic updates, engagement, and activity. Just recently, LinkedIn expanded its "offering for conversion rate tracking" of its ...

Using LinkedIn Social Listening as a tool for analytics is also very useful. Let's pretend your team publishes new content every day. What is social listening brandwatch? The process of gathering ...

Notably, Oribi competes with the likes of Google Analytics, which means that now LinkedIn (and by association Microsoft) is also squaring up against one aspect of the formidable Google digital ...