This perm adds volume to thin or flat hair. If you have straight hair, this perm will give you a light wave. Spot perm. This plain curl perm works on specific sections of your hair. It’s good ...

(I.e., Are you looking to create more volume, bounce, curls, waves or all of the above?) You also want to consider how long you want to rock your perm, as some last for two months, while others ...

The exact technique and application method behind your body wave perm, or wavy perm, will totally differ depending on your hair type, the look you’re going for, and, most importantly ...

Today's perm types, however, are long-lasting and provide more subtle, natural-looking body and waves. The hair ...

Compared to the super-defined digital perms of the past, the Japanese favour perm styles that achieve a light wave. As many Japanese women take the time to tong and style their hair before leaving the ...

There's been an interesting shift in perm styles where more and more people are opting out of actual curls (like the ones you would be born with) and, instead, opting for light waves that look ...

It's called the "texture wave" — and it's about to have you asking your stylist for a hair perm this season. ICYMI, there are varying levels of the permanent curls (aka perm) treatment ...

He created American Wave, a next-gen perm, which is now available at more than a thousand salons across the country. The process leaves women with soft waves and curl patterns that look more ...