If you think about traditional Irish beauty regimes, and you have an Irish granny, your mind probably goes straight to Pond’s Cold Cream and Vaseline, but Irish ladies' beauty regimes have really come ...

If you're anywhere near #beautytok, you might've seen "Irish Waves" or "Irish Curls" appear on your FYP. In these videos, you'll see a magic trick of sorts: someone examines their (straight-ish on top ...

Thanks to a landscape brimming with ingredients that benefit our skin, hair and body, Ireland — our neighbour across the Irish sea — is slowly emerging as a hotspot for beauty. In fact, according to ...

Cut Video's latest 100 Years of Beauty video centers around Ireland — just in time for St. Patrick's Day. In under two minutes, actress Stephanie Koenig is taken through a series of transformations, ...

There’s a broader conversation to be had about how Irish beauty brands are changing the game. The innovation. The frequency of launches. The products being brought to market that aren’t just ...