New York state has sent cease and desist letters to hundreds of knockoffs of the famous logo, created (for free ... the heart reads so clearly as a stand-in for love, it no longer needs explaining.

Wells Rich Greene came up with the slogan “I Love New York,” accompanied by a hopeful-sounding tune and TV commercial. The man behind the logo: Milton Glaser in 2003. Image via Wikimedia ...

They love New York — and the state’s iconic marketing logo from the 1970s, which local officials are reviving to try to boost the Big Apple’s post-COVID recovery. A fresh campaign to tout ...

For anyone who lives in the city, the iconic “I Love New York” logo usually brings to mind millions of tourists streaming into Times Square like so many locusts descending on a neon crop field.

The iconic “I Love NY” logo that has been emblazoned on t-shirts, mugs, and all sorts of memorabilia just got an update. Originally designed by Milton Glaser in 1977, the logo has been adapted ...

“Milton knew [the logo] had relevance and resonance with everybody who looked at it,” says Heller. “Like Robert Indiana’s LOVE sculpture, it ended up having a life of its own.” The logo ...

With a red heart symbol and multi-colored letters, the logo declares "I love Norwalk." “I love Norwalk because of what we value, we value each other; that’s why I think it’s most ...

Nearly 50 years after the original “I ️ NY” logo debuted, officials are rolling ... it by lending a helping hand and spreading that love to every block across all five boroughs.” ...

"I am deeply saddened to hear of the passing of Milton Glaser, a lifelong New Yorker who designed the famous I Love New York logo," Cuomo said. "The logo was the perfect logo at the time he ...

In posters, logos, advertisements and book covers, Glaser's ideas captured the spirit of the 1960s with a few simple colors and shapes. He was the designer on the team that founded New York ...