Students want to find ways to get more value at a reduced cost. As a result, higher education marketing needs to revolve around the concrete value of higher education. Marketers need to focus on ...

As we head into 2025, higher education marketing is at a crossroads. As professionals, we’re grappling with shrinking public trust, declining enrollments and, somehow, still having to explain why ...

Here’s what we found. With the millions of dollars spent in higher education digital marketing and advertising, there is very little understanding of search engine optimization and its role in ...

Lenexa, Kan., Jan. 08, 2025 (GLOBE NEWSWIRE) -- EducationDynamics (EDDY), the nation’s leading expert in marketing and enrollment management services for higher education institutions ...

Discover why understanding digital marketing skills empowers every student. Learn how basic strategies raise academic and ...

Strategic Education’s first quarter results reflected the ongoing evolution of its business mix, with management attributing ...

Dear Friends, It is my pleasure to announce the appointment of Heather Johns as Smith’s next vice president for ...

Read on and learn everything you need to elevate your marketing strategy and stand out in the specialized higher education field. Understanding the Higher Education Procurement Landscape Procurement ...

The nonprofit college regularly spent more on marketing than on financial ... But that’s not up to the Department of Education. That’s up to the Higher Learning Commission, which may very ...