Front-to-back cornrow braids for black women are the most common way of styling hair in Africa. Some may consider it traditional, but it never goes out of style.

The results of this survey reveal that the natural hair movement seems to have reached fever pitch among South African black women with an overwhelming 84 percent experimenting with their natural hair ...

In 2018, Black consumers spent $473 million on hair products, which is 11.3% of sales for the $4.2 billion hair care industry. Black women spend $1.1 billion annually on wigs, weaves and ...

When hairstyles serve as armor “Jaja’s African Hair Braiding,” on tour at Arena Stage, offers a vibrant and fizzy take on social spheres occupied by Black women.

∙ In 2018, Black consumers spent $473 million on hair products, which is 11.3% of sales for the $4.2 billion hair care industry. ∙ Black women spend $1.1 billion annually on wigs, weaves and ...

In 2018, Black consumers spent $473 million on hair products, which is 11.3% of sales for the $4.2 billion hair care industry. Black women spend $1.1 billion annually on wigs, weaves and ...

The salon — and the insights gleaned from the people who test products there — is one way Unilever is trying to tap into the long undervalued, yet increasingly important, Black hair care market.