its signature footwear has become as much a part of the Fear of God aesthetic as the oversized flannels and zipper-detailed jeans that sent the brand into the streetwear stratosphere in the first ...

Recently, Lorenzo sat down with Milk Made magazine to discuss the inception of Fear God, its unmistakable aesthetic, and the fusion of luxury and streetwear. Take a look below to read highlights ...

In crafting narratives for Fear of God and its diffusion line F.O.G., Lorenzo has honed in on elevating the grunge aesthetic that dominated the ’90s zeitgeist, re-branding vintage tour tees and ...

As a further nod to sports that inform so much of the Fear of God aesthetic, NFL wide receiver Deandre Hopkins and on-again-off-again NBA guard Frank Jackson walked in the show. In recent years ...

Collaborations have seen the Fear of God aesthetic successfully go toe-to-toe with partners, including Zegna and Birkenstock, which have a far more established footprint. As Lorenzo told Vogue ...

In four short years, Fear Of God has gone from an emerging label that ... t pulled from the bands that inspired Lorenzo's favored aesthetic (Pearl Jam, Metallica, and Nirvana) but rather via ...