Business Insider

National Advertising Division Recommends Promotion in Motion Discontinue or Modify Certain Welch’s Fruit Snack Commercials

New York, NY, Sept. 30, 2024 (GLOBE NEWSWIRE) -- In a Fast-Track SWIFT challenge brought by General Mills, Inc., BBB National Programs’ National Advertising Division recommended that Promotion In ...
Marketing Dive

Welch’s Fruit Snacks ties big game giveaway to QR code-enabled ads

Welch’s Fruit Snacks is running a giveaway promotion through QR code-enabled TV ads, according to a news release. The effort is timed ahead of the Super Bowl on Feb. 12. This marks the first time the ...
Marketing Dive

Welch’s Fruit Snacks appoints new creative AOR to keep pace with culture

The marketer of Welch’s Fruit Snacks has named Gut Miami its creative agency of record (AOR) in the U.S., according to news shared with Marketing Dive. Snacks and confectionery company PIM Brands ...
Bloomberg L.P.

Making Fruit Snacks Without the Synthetic Dye

In one of the anonymous industrial parks that dot New Jersey between Newark and Trenton, as many as 10 billion pouches of Welch’s Fruit Snacks fly off the conveyor belts every year. For almost a ...