Count Forever 21 as the next fashion brand to jump into the metaverse. “We will come out of our beta launch and into our holiday/winter event,” said Katrina Glusac, chief merchandising officer at ...

Forever 21 is entering the metaverse. The fast fashion retailer launched an exclusive partnership with Virtual Brand Group, a metaverse creation company, that allows users to buy and sell Forever 21 ...

Deepening its relationship with Roblox, Forever 21 unveiled the F21 Metaverse Collection, the retailer’s first metaverse-inspired fashion collection, in celebration of its first year on Roblox, the ...

Anyone can stick “forever” on a piece of clothing. The avatar does look cool, though. Image: Forever 21 / VBG Start Slideshow I’ve been hearing about how metaverse fashion is the future for a long ...

Forever 21 will let players operate their own custom virtual fashion stores inside Roblox, the metaverse platform that has 49.4 million daily active users. Virtual Brand Group, a metaverse creation ...

“Feels more akin to a chore than a game,” complains one. Teens who have played the game, however, don’t have great things to say about it. Roblox users aren’t having it— Jack Beardslee, a 17-year-old ...

Are you a print subscriber? Activate your account. By Parker Herren - 4 hours 54 min ago By Matthew Savare - 4 hours 54 min ago By AJ Brustein - 5 hours 24 min ago By Ewan Larkin - 5 hours 24 min ago ...

Forever 21 has partnered with Roblox on a digital. Virtual Brand Group, a metaverse creation company which accelerates global brands into the metaverse, and fashion brand Forever 21 (owned by ...