New baits are one of my favorite categories of products. They fill anglers with dreams of finding the lure that will result in a fish on every cast. Is that realistic? No, but it’s fun to dream. And ...

The best bass lure can spark heated debates among anglers. Some fishermen like spinnerbaits more than jerkbaits and others prefer topwater over soft plastics. In reality, it is difficult to say this ...

It didn’t hurt that his years of excellence coincided with a massive shift in the quality of lines, hooks and other gear. When Martens began his professional career in the 1990s, braid had just come ...

There’s something about flipping, pitching, dragging, swimming, and casting a jig that screams bass fishing. And there’s a good chance that even as you’re reading this, you can recall the thump of the ...

Although throwing topwater baits is exciting, expecting those explosive blow-ups, reaction baits with better hook-up ratios will put more fish in your boat during Tennessee River reservoir shad-spawns ...

Clear water exposes every mistake you make as an angler. Fish see farther, react differently, and drift away from... The post The most overlooked lures for clear water appeared first on The Avid ...

When fish aren’t fired up, they won’t chase something flashy or fast. But that doesn’t mean they won’t eat.... The post Lures that get crushed when the bite is slow appeared first on The Avid ...