News

Australia’s national flower, the golden wattle, has long appeared on stamps, emblems and awards, and is considered a symbol of unity in the country. But its use in a new logo promoting Australia ...
The dust has settled on Australia’s new logo and the reviews by the public and marketers alike have been scathing. From comparing the new golden wattle design to a graphical representation of the ...
The National Brand Advisory Council unveiled the logo earlier this year, which was to be used to promote Australia as a ‘brand’ to international markets. The logo, which was to be used ...
A new logo featuring an abstract depiction of wattle has been approved by Trade Minister Simon Birmingham to represent Australia overseas. The new logo features the letters "AU" on top of a gold ...